The China Import and Export Fair, also known as the Canton Fair, is a window, epitome, and symbol of China's opening up to the outside world. It is an important platform for international trade cooperation and has played an important role in promoting the development of China's foreign trade and facilitating economic and trade exchanges and cooperation between China and foreign countries. It is known as the "first exhibition in China", the "propeller", "barometer", and "wind vane" of China's foreign trade. The 140th Canton Fair will open on October 15th, with a total exhibition area of approximately 1.55 million square meters. This year's Canton Fair will continue to focus on the development direction of "towards novelty", "towards green" and "towards intelligence", providing a one-stop trading platform for global buyers with a complete range of products, good quality and competitive prices, convenience and efficiency, and reputation guarantee. The main features and highlights include:
Firstly, the theme structure is excellent. The first issue focuses on "advanced manufacturing". In addition to traditional electromechanical themes such as machinery, hardware tools, lighting, and electrical, a large number of cutting-edge technologies and intelligent products will be showcased in themes such as electronic appliances, new energy vehicles and smart travel, industrial automation and intelligent manufacturing, and new energy. Continue to establish a dedicated area for service robots to showcase the latest developments in artificial intelligence in China. The second phase focuses on "Quality Home Furnishings", with exhibition areas of over 130000 square meters in the three major categories of building materials and furniture, household goods, gifts, and decorations, fully meeting the diversified choices of global customers for purchasing exquisite home products. Continue to establish a fashion accessory section to showcase the innovative trend of integrating Chinese aesthetics with China's new materials and processes. The third issue focuses on "A Better Life" and showcases themes related to personal life such as health and leisure, toys, pregnancy and baby care, fashion, etc., to meet the emerging consumer procurement needs. Continue to establish a smart healthcare zone to showcase innovative achievements in disease diagnosis and treatment, rehabilitation nursing, and health management.
Secondly, the quality of exhibitors is high. It is expected that more than 30000 companies will participate in the exhibition, including about 2800 brand enterprises, with about one-third of high-quality enterprises such as high-tech, single champion, specialized, refined and new, and a large number of carefully selected characteristic enterprises from various provinces and cities. These enterprises have excellent strength and reputation, representing the benchmark force of Chinese manufacturing, providing global customers with one-stop high-quality and diversified supplier choices.
Thirdly, there are many innovative products. A large number of innovative products will be unveiled one after another. The first phase of the product will highlight new quality productivity and showcase the latest achievements in the fields of new energy, intelligent connected vehicles, intelligent manufacturing, drones, etc. Humanoid robots, robot dogs, robot dexterous hands, companion robots, coffee robots, inspection robots, exoskeleton robots, delivery robots, cleaning robots, etc. will be exhibited in the service robot zone. Smart watches, VR glasses, AI translation devices, and other products will appear in the "smart wearables" zone. The second and third phases of products will highlight design innovation, green and low-carbon, as well as personalization and customization. The fashion jewelry section will display products covering three categories: natural jewelry and jade jewelry, artificial/synthetic jewelry, and precious metal jewelry; Six major categories of products, including intelligent diagnosis and medical equipment, medical robots, intelligent monitoring, intelligent wearable devices, intelligent therapy, and intelligent rehabilitation, will be exhibited in the Smart Healthcare Zone. The official website of the Canton Fair operates on a regular basis, allowing buyers to watch and experience products up close offline, as well as view exhibitions at any time through the Canton Fair official website and APP, experiencing the innovative vitality of "Made in China" from multiple dimensions.
Fourthly, trade promotion services are more abundant. Create a trade service exhibition area, focusing on the entire lifecycle of enterprises, providing productive services such as research and development design, international logistics, finance and insurance. Organize the "Trade Bridge - China Industry Tour" event for buyers to visit industrial bases, inspect key industrial parks, and negotiate supply and demand with corresponding industry enterprises; Organize live broadcasts of exploration exhibitions and industry roundtable conferences, focusing on the needs of overseas buyers and key exhibition areas of the Canton Fair, and broadcasting them simultaneously on the official homepage and website of the Canton Fair on overseas social media; Organize high-quality themed forums, closely follow industry hotspots, provide cutting-edge trend analysis and market risk prevention guidance; Organizing diverse design activities, the Canton Fair Design Innovation Award (CF Award) exhibition hall is newly opened, and the Product Design and Trade Promotion Center (PDC) showcases design services and cases, gathering innovative resources to help seize market opportunities; Organize a new product launch event and broadcast it simultaneously on the official website and APP of the Canton Fair, providing rich and convenient product selection scenarios to assist in efficient procurement.
Fifth, the convenience of attending meetings continues to improve. For the convenience of global merchants attending, the pre registration channel for overseas buyers at the Canton Fair has been open all year round, and remote certification will continue to be implemented. New overseas buyers who attend the fair for the first time can complete pre registration on the official website of the Canton Fair, and obtain overseas buyer certificates free of charge at the Canton Fair certification centers (remote) such as Guangzhou Baiyun International Airport, Guangzhou South Station, Pazhou Hong Kong Macau Passenger Transport Port, designated certification hotels, and Canton Fair Hong Kong Office. Gradually expand the breadth and depth of real-time navigation technology applications in exhibition halls, vigorously promote the comprehensive deployment of positioning technology within the exhibition hall, and further enhance the navigation experience for exhibitors and visitors. At the same time, enrich the functions of ASKME intelligent agents, continuously optimize the functions of the Canton Fair official website and APP, further facilitate buyers to search for exhibitors' exhibits online, and communicate with exhibitors in real time, enjoying convenient and efficient online services.
The 140th Canton Fair Exhibition Schedule:
Phase 1: October 15-19, 2026
Exhibition themes: household appliances, electronic consumer goods and information products, industrial automation and intelligent manufacturing, processing machinery and equipment, power and electrical equipment, general machinery and mechanical basic components, engineering machinery, agricultural machinery, new materials and chemical products, new energy vehicles and smart travel, vehicles, automotive parts, motorcycles, bicycles, lighting products, electronic and electrical products, new energy, hardware, tools, service robots.
Phase 2: October 23-27, 2026
Exhibition themes: daily-use ceramics, kitchen utensils, household items, glass crafts, home decorations, garden supplies, holiday supplies, gifts and giveaways, clocks and glasses, craft ceramics, weaving and rattan crafts, building decoration materials, bathroom equipment, furniture, fashion accessories, integrated houses and courtyard facilities.
Third period: October 31st to November 4th, 2026
Exhibition themes: toys, maternity and baby products, children's clothing, men's and women's clothing, underwear, sportswear and casual wear, fur, leather, down and related products, clothing accessories and accessories, textile raw materials and fabrics, shoes, bags and suitcases, home textiles, carpets and tapestries, office stationery, medical and health products and medical equipment, food, sports and tourism leisure products, personal care equipment, bathroom supplies, pet supplies, rural revitalization specialty products, smart healthcare.
Extension period: October 20-22, October 28-30, 2026